Maven only sends when there’s a reason to care.
Someone texts asking whether Haunted is for buying, playing, or events. Maven answers from the actual cafe, shop, and calendar.
Every conversation teaches Maven whether someone wants casual table time, RPG campaigns, Magic events, painting nights, or a first-timer on-ramp.
Maven can point one person to a table rental, another to D&D, and another to prerelease events without flattening the whole place into one blob.
Text Maven to keep cafe guests, Magic players, and RPG people in the right buckets so follow-up stays useful.
People just text. Your team gets a clean Home page with the key numbers, recent activity, and the few controls worth touching.
The site, event calendar, table reservation flow, and front counter can all point to one number.