Maven only sends when there’s a reason to care.
Someone texts asking for a gluten-free IPA, stout, lager, gose, or pale ale. Maven answers from Ghostfish's actual current lineup.
For a lot of people this is not just taste, it is whether they can trust the whole board. Maven can lead with that instead of making them ask twice.
Ghostfish fans are not all the same. Some wait for IPA drops, some want dark beer, some want easy drinkers, and some just need a brewery they can safely bring friends to.
Text Maven to surface a new beer, point someone to the taproom or shipping flow, or get the right crowd in before the release gets buried.
People just text. Your team gets a clean Home page with the key numbers, recent activity, and the few controls worth touching.
The beer page, taproom pages, shipping flow, and gluten-free explainer surfaces can all point to one text line.