Why it works
Every text has a reason.
Maven only sends when there’s a reason to care.
0×
fewer texts than a weekly blast
0%
of people text back
0%
still on the list six months later
What Maven does
One number. Four things.
01
Answers from the real coffee surface
Maven stays grounded in Backstory's real offerings, roastery, and location surface.
02
Good for bag-vs-bar questions
This is a strong fit when the real question is what to brew at home versus where to stop in person.
03
Built for a roaster with multiple locations
Backstory works because the public site already splits coffees, subscriptions, and multiple coffee-bar lanes.
04
Run Backstory by text
One number can help with brew picks, coffee-bar fit, and better first-timer guidance.
The team side
Your team sees the week at a glance.
People just text. Your team gets a clean Home page with the key numbers, recent activity, and the few controls worth touching.
Use it anywhere
Put Backstory where coffee-choice questions start.
The shop, locations, and subscription surfaces can all point to one number.